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Worked Example
Two service protocols across 60 field units
An organization tests two variants of a field service protocol across 60 units, randomly assigned. Primary metric is a custom composite satisfaction score. Secondary metric is cost per unit served. Measured over 8 weeks.
Results: composite_score (0–100)
Protocol A (control)
mean: 71.2
95% CI: 67.4–75.0
Protocol B
mean: 78.9
95% CI: 75.3–82.5
P(better) = 96%
Protocol B produces a +7.7 point improvement in the composite score (d = +0.58, medium-large effect) at 96% posterior probability, with a −12% reduction in cost per unit. Recommendation: adopt Protocol B as standard, with phased rollout to all field units over Q3.
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